Magic Leap Google Partnership Unveils Exciting AR Collaboration

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  • Magic Leap and Google have formed a strategic technology partnership to combine Magic Leap’s optics and manufacturing expertise with Google’s technology platforms.
  • Google was an initial investor in Magic Leap, leading a significant funding round in 2014, and its CEO, Sundar Pichai, was on Magic Leap’s board until 2018.
  • Magic Leap was in talks with Meta for an IP licensing and manufacturing deal for mainstream AR products, but the partnership with Google suggests a different direction.
  • Magic Leap focuses on transparent AR optics, differentiating itself from competitors like Meta and Apple, which use camera-based approaches.
  • The partnership with Google could potentially allow Magic Leap to re-enter the consumer market by leveraging Google’s services such as Chrome, Maps, and AI technologies.
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https://www.uploadvr.com/magic-leap-google-partnership/



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