- Black Myth: Wukong’s success is marked by over 2.2 million peak concurrent users on Steam within 24 hours, making it the most popular single-player game in the platform’s history.
- The game, rooted in Chinese mythology and based on Journey to the West, garnered significant attention, with its debut trailer achieving over 55 million views on Bilibili.
- Physical editions sold out rapidly, with over 700,000 gamers vying for a limited release, while partnerships with brands like Lenovo and Luckin Coffee enhanced its visibility.
- The game’s launch day saw record-breaking viewership on Chinese streaming platforms, surpassing popular titles and generating over $1 million in tips for streamers.
- Black Myth: Wukong’s success signifies a shift in the gaming landscape, showcasing Chinese studios’ capability to compete globally and reflecting changing consumer preferences towards premium games in China.
https://nikopartners.com/journey-to-success-black-myth-wukong-breaks-records-on-day-one/
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